Hobbyhorse created the Conscious Choice Pricing system because we believe that music and art are not ordinary commodities. Music and art are expressions of the spirit that are very difficult to price. There is a spirit of sharing and generosity in the arts, but also the reality that musicians and artists work very hard and need to be supported so that they have the time and resources to create.

With Conscious Choice Pricing, you can try out something new for a minimum amount of risk. You can pay the standard price. Or, as a Patron of the Arts, you can pay more and support an artist that inspires you. There are so many different factors that we understand can influence your decision about what you want to pay, and we pass no judgment on your decisions.

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